No credit card. Keep the free plan forever, upgrade when you're ready.
Kit (formerly ConvertKit) was built for exactly one person: the solo creator, freelancer, or writer who wants to build an audience and monetize it without an engineering degree. It strips away the complexity of enterprise tools and focuses on what matters — getting emails delivered, opened, and clicked.
The free plan is unusually generous (up to 10,000 subscribers, unlimited emails), and the paid plans add automation sequences that can put your email list on autopilot.
| Plan | Price | Subscribers | Key Unlock |
|---|---|---|---|
| Free | $0/month | Up to 10,000 | Unlimited sends, landing pages |
| Creator | $25/month | Up to 1,000 | Automations + integrations |
| Creator Pro | $50/month | Up to 1,000 | Newsletter referrals + priority support |
Kit is ideal for freelancers building a newsletter or content business on the side — writers, coaches, consultants, and designers who want to stay top-of-mind with potential clients. If you're not building a list yet, this is the tool that will make you wish you'd started sooner.
If you need complex drip sequences, heavy e-commerce integration, or pixel-perfect HTML emails, you may want to look at ActiveCampaign or Klaviyo. But for most freelancers, Kit is more than enough.
Kit is the easiest way to start building an email audience as a freelancer. The free tier is genuinely good, the UI is clean, and the deliverability is excellent. If you're choosing your first email platform, this is it.
Up to 10,000 subscribers free. No credit card required.